Fosters renames its wine group

Treasury Wine Estates is the new name for the wine division of Fosters. The new name is happening during company beer and wine businesses splitting process.



The new identity represents 12,000 hectares of vineyards, 20 wineries and 50 wine brands from Australia, California, France, Italy and New Zealand.

Under a new name, almost 4,000 global employees will become the guardians of a cherished wine heritage and build a global stamp of excellence in international wine.

“The creation of Treasury Wine Estates marks the next natural step in that journey, accelerating a cultural change and business transformation that began with the completion of the Wine Strategic Review in February 2009″ Mr Johnston said in a statement.

The Treasury Wine Estates portfolio includes iconic brands such as Beringer, Penfolds, Lindemans, Chateau St. Jean, Wolf Blass, Rosemount, Matua Valley, Wynns Coonawarrra Estate and Castello di Gabbiano. These international favourites sit alongside regional champions that include California’s Stags’ Leap, St Clement and Etude and Australia’s Seppelt, Coldstream Hills, and Devil’s Lair.



Source: Foster’s Group

About the Author


Guy-Jacques Langevin

Co-founder of Vinivino. His passion for wine started for over a decade. Guy-Jacques followed wine teaching courses from sommelier François Chartier and from the Société des Alcools du Québec (SAQ) in addition to attending various wine tasting events. He founded Vinivino with the goal of bringing the wine accessible to everyone.

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